We started by designing a clean, modern website - built not just for looks but as a conversion-focused tool.
We began by designing a clean, minimal website - built not just for aesthetics, but as a high-conversion tool. Staying within their existing color palette, we focused on simplicity, clarity, and function. Since full rebranding wasn’t the goal, we introduced a custom mascot to serve as a visual anchor, helping to tell the story and guide users through the experience.
To build credibility and inspire action, we also organized a professional photo shoot that showcased the clinic, staff, and Dr. Lemmon - the founder and owner - highlighting his story and trusted reputation.
Combined with compelling messaging and promotional offers, the campaign delivered a 40% conversion rate and a 10x ROI. We continue to work closely with Northwest Aviation Medicine to scale their growth and support their expansion into Oregon and Eastern Washington.
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(2016-25©)